very bad marketing and PR example care of bodum

what’s going on here?

see the white thing in front of the bus? it’s a buggy/people carrier/chariot/ pedal-powered tuk-tuk type thing, put on the road by bodum and pedalling UP the hill on oxford street, darlinghurst on the tail end of peak hour.

it could be a great idea, (perhaps in a city which is flat and doesn’t have massive congestion issues like sydney) but…… whoever came up with this idea deserves a good slap at least, or lose their job at worst.

whoever at bodum signed off on this and paid for it definitively needs a reality check and a good kick in the ass.

so the brief is that there is some funky looking pedal-powered people-mover trawling up oxford st, offering free rides to all the girls. yaay! that sounds great. it looks different and that means it will attract the attention of cashed up professionals and gay guys walking the strip. how wrong.

apart from the fact that sydney-siders are pretty unaccustomed to this thing (making the bike guys come across as being a bit creepy), i managed to walk up the hill at the same speed as this guy pedaled.

now granted that i take a longer stride than most, i don’t slow down a bus which carries more than 20 people home.

see the guy on the bike wearing a high-vis vest? he is OVERTAKING the bus and will soon overtake the bodum-badly-thought-out-dickhead-mobile.

a hummer driver in sydney thinks that when people are trying to get a look at him through his tinted windows, they all want to know who he is and wants to roll with him. wrong. the majority wants to see what kind of a fuckwit with a tiny cheesedick drives that car.

same thing for the bodum chariot crew – the main reason that people stare, is that they want to know who is holding the 30 people on a bus from getting home in time. PR FAIL! big time.

my personal message to the people involved at bodum australia is this…. if you have cankles, i have the cure.

Edited: June 1st, 2010

awesome robot poker machine spray in paddo

what a great little spray this is.

it’s on the side-wall of the australian centre for photography (ACP) on oxford street, paddington.

Edited: May 13th, 2010

do you love your take-away coffees?

seems at the end of the day at paddington markets, plenty of other people do too.

what fills up this bin more than anything is take-away coffee cups and plastic drink bottles. it’s one bin, on one day, and one which is emptied regularly.

it’s a little bit of a worry what we are doing to our planet, but hey, it’s convenient isn’t it?

Edited: April 3rd, 2010

more concrete remote controls

i love these things on oxford st, i still haven’t heard back about who has been doing them. you can see the others i have found here and  here.

i found a concrete computer too.

Edited: March 21st, 2010

concrete mobile phone

more of the same from the same person who did this and this.

i also found a concrete computer.

Edited: November 17th, 2009

concrete guerilla art

I have noticed over the past few weeks these things appearing on Oxford Street.

Someone has made these pre-fabs (out of concrete?). There are TV and video remote controls, as well as one Nokia phone. Seems that they have poured the concrete into the mould, buttons and all and have scratched messages into them. The detail is amazing. They have been stuck onto brick walls with liquid nails or something.

One of them, a TV remote, is enscribed with the word “Isolation”. I like it. Here is another.

i also found a concrete computer.

I would love to know if anyone else here has seen these things and if anyone knows who is doing it?

My message to the perp is this – “Thank You!” – I hope the Saturday shoppers get your message.

Edited: July 22nd, 2009

so good, so many, so cheap

A shop on Oxford st.

Yeah right.

Try:  so cheap, so nasty, so chinese.

Edited: July 17th, 2009

guerilla art in Sydney

Is it art, or advertising? hmmm. Looks like someone ripped another one off, just to the left of this one.

Edited: July 10th, 2009

paddo busker

This guy is great – plays tunes from Elvis Presley movies like Blue Hawaii – also, he plays tunes like this:

Drop him a goldie or two if you see him out front of IGA supermarket on Oxford St, Paddington.

Edited: July 8th, 2009